Posted in , , , tagged , , , , , , , , , on March 4, 2009 | Leave a Comment »
Aero are attempting to reposition themselves with a more male orientated ad featuring Brazilian pro skater Bob Burnquist riding a skate bowl in California filled with 50,000 brown balloons. The campaign follows the previous female orientated ad which involved a half naked man wandering around his apartment:
Posted in , , , tagged , , on February 13, 2009 | 2 Comments »
A very clever store front design proving that an innovative approach can allow small businesses to gain exposure without having to throw cash around.
The shop is an independant in Southampton, England that has hit the front page on Digg after being posted on Flickr. Go Web 2.0!
Posted in , , tagged , , , , , , , on February 13, 2009 | Leave a Comment »
Many brands desire for their web content to go viral. Obviously due to the benefits of reaching a wider audience and raising brand awareness. However, not many brands can really claim to have achieved genuine viral success up to this current stage in time.
By this I mean that brands have yet to succeed in going [...]
Posted in , , tagged , , , on February 5, 2009 | 1 Comment »
I’ve recently come across an application called “Spotify”, many of you may well have already stumbled across reference to it on the net or possibly recieved an invite to gain access to the application which is currently in its Beta stage.
It’s best described as “iTunes on demand” with no price to pay per track. Approximatly [...]
Posted in , , , tagged , , , , , , , , , , , on January 24, 2009 | Leave a Comment »
The highlight of the American sporting calender, Super Bowl XLIII, is just over a week away, and with it comes the first time the highly prized 30 second commercial breaks will cost a cool $3million each! Subsequently brands want to make the most of those 30 seconds of mass market attention by creating clever, memorable [...]
Posted in , , , tagged , , , , , , on January 8, 2009 | 2 Comments »
Losing friends, gaining weight…is that not your new years resolution!? Well Burger Kind US are trying to make people embrace this philosophy by adopting a campaign linked into Facebook. The initiative requires the user to download a Facebook application called the Whopper Sacrifice which will allocate them a voucher for a free Whopper once they [...]
Posted in , , , , tagged , , , , , on January 6, 2009 | Leave a Comment »
With Macworld, Apple’s annual conference now underway, The Onion haven’t missed the opportunity to rip into the technology giant with this mock up of their interpretation of the future of the laptop computer. A laptop with an iPod click wheel instead of a keyboard – genius. All publicity is good publicity [...]
Posted in , , , tagged , , , , , , , , on December 28, 2008 | Leave a Comment »
John Lennon has been used in a US advert for charity One Laptop Per Child (OLPC) 28 years after being shot dead in New York. The initiative aims to give each child in developing countries a solar powered laptop in order to give them access to the wealth of knowledge that [...]
Posted in , , , tagged , , , , , , , , , , , on December 11, 2008 | Leave a Comment »
To destroy is becoming the new way to create interest amoung your market it would appear, at least digitally. Apple have a new ad made by TBWA/Media Arts Lab which is featuring on Yahoo games website which deconstructs the page in accordance with the movement of the iPhone.
This comes after Nintendo did a very similar [...]
Posted in , , , tagged , , , , , , on December 9, 2008 | Leave a Comment »
With the holiday season approaching fast, the messages of being careful when it comes to the various stupid things you can do after a few too many are becoming more prevalent. I received an email today with this viral produced by MTV and Auto Trader, it’s from last year but appears to be doing the [...]