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Archive for the ‘TV’ Category

John Lennon has been used in a US advert for charity One Laptop Per Child (OLPC) 28 years after being shot dead in New York. The initiative aims to give each child in developing countries a solar powered laptop in order to give them access to the wealth of knowledge that [...]

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Brand Repubic are reporting that a government funded study has shown that advertising and binge drinking aren’t as interconnected as initially believed, with the evidence indicating that “there is some uncertainty over the mechanisms linking advertising to consumption… it is unclear whether advertising restrictions can be expected to have an immediate effect on consumption”.
This comes [...]

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Wow…just wow!

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This was one of the most original music videos ever, a simple premise which has been incredibly well put together. This led to it having nearly 42 million views on YouTube, not bad for what was a fairly unheard of indie rock band from the US (though I must say I am a fan).
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It appears Tango is making a return, with their new ad indicating something huge is going to happen on Monday the 24th November…I do love these ad’s with a build up to bigger things, but I’m not sure this has quite enough awareness to get that effect at the moment! I’m sure it will be [...]

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Shocking?

We all enjoy viewing those ad’s which have been banned by the ASA and similar authorities worldwide. They essentially kept Chris Tarrent in work prior to Who Wants to be a Millionaire keeping him busy. I recently came across this Nike ad, which I thought was too good not to share.

This [...]

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M-eye…Marketing Eye, simple yet possibly veering into a certain video game consoles territory, let’s just see if we can rival that level of success.
My first post is fairly straight forward, just an example of how music can really give a simple idea a memorable message. Apple have been doing it for years and it appears [...]

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