The Change4Life campaign that’s supported by the British Department of Health & the British Heart Foundation has launched a new run of print ad’s within women lifestyle magazines Heat, Reveal and Star. The campaign focuses on encouraging children to be active, something we can all understand with the rising levels of child obesity in the [...]
Archive for March, 2009
Damned if You Do, Damned if You Don’t
Posted in , , , tagged , , , , , , , , on March 10, 2009 | 1 Comment »
Have British Gas Got it the Wrong Way Round?
Posted in , tagged , , , , , on March 9, 2009 | Leave a Comment »
This is the new British Gas ad to indicate it’s moving towards renewable resources for it’s energy production, produced by Guilherme Marcondes. It’s all very nice in design with some great animation, however, why is the wind farm plugging into the house rather than the house being plugged into the wind [...]
50,000 Balloons in Each Aero
Posted in , , , tagged , , , , , , , , , on March 4, 2009 | Leave a Comment »
Aero are attempting to reposition themselves with a more male orientated ad featuring Brazilian pro skater Bob Burnquist riding a skate bowl in California filled with 50,000 brown balloons. The campaign follows the previous female orientated ad which involved a half naked man wandering around his apartment:
The new ad clearly looks [...]